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Flying Spur Hybrid

Electrify Your Senses

Bentley Motors

Global

The Flying Spur Hybrid was the second hybrid model in the Bentley range. A proof-point of the Beyond100 Strategy that set out Bentley's strategy for sustainability.

For this project I was responsible for the global campaign and announcement of the car, ensuring all teams were ready for the launch date, all assets were completed on time and distributed to regions and retailers ahead of the launch.